Why The Pfister Hotel is more than a place to stay

The Pfister Hotel is “a place where things happen,” says chief concierge Peter Mortensen. In his 30 years at the landmark hotel, he’s seen it all — Mortensen likens choosing a standout memory to deciding on a favorite child.

Perhaps no one is as passionate about Milwaukee — and the hotel — as Mortensen. “The Pfister is not just ours, it’s the city’s,” he says.

Guests don’t merely stay at The Pfister, they experience it. Mortensen says walking down the grand staircase is like watching the sun rise over the Atlantic — a site not to be missed. Watch Mortensen’s video interview for more.

— Rebecca Konya