Home Business Managing negative publicity: effective crisis communication strategies

Managing negative publicity: effective crisis communication strategies

by Jan Schroder

In this video, I dive into managing negative publicity effectively. Navigating this terrain requires prompt and honest communication. Here’s how:

1. Respond quickly and transparently – Immediate acknowledgment of the issue with a clear action plan is crucial. Delays can worsen the situation.

2. Stick to the facts – Provide accurate information to maintain credibility and trust.

3. Ensure consistent messaging – Keep communications uniform across all channels, including social media, press releases and direct interactions.

4. Engage directly with stakeholders – Personal outreach to members, partners and impacted parties is vital for rebuilding trust.

Follow these steps to stay ahead of the narrative and effectively navigate challenges.

Colleen Lerro GallagherOnWrd & UpWrd, The Association 100

You may also like

The Wisconsin 100

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More