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From rust belt to tech city, there’s a new story to tell about Milwaukee, says Maribeth Delforge, publisher at Metro Business Publications, which produces the Discover Milwaukee Relocation Guide and MMAC Business Directory.
Since Discover Milwaukee’s 1993 debut a lot has changed in Milwaukee — and publishing. Adapting to the evolution while remaining true to the mission has kept things rolling for 25 years. “The printed piece is the central component of our brand, but our online presence allows us to connect daily with our readers and advertisers,” she says.
Collaboration is key, Delforge says, and that’s what keeps it interesting.