Home Business Video: Badger Meter CEO talks water tech in Milwaukee

Video: Badger Meter CEO talks water tech in Milwaukee

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Milwaukee native Rich Meeusen, Badger Meter president/CEO and co-founder of The Water Council, has seen both his company and hometown evolve in water technology.

“It took a lot of effort to get people to understand that we really are that good, and in many ways we already have this concentration of water companies – we already have what we need here,” Meeusen says of Milwaukee’s changing reputation as a global water technology leader.

“If you want to be in the water technology business, there’s no place in the world that’s better for you than Milwaukee.”

Watch the interview here.

The Wisconsin 100 staff

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The Wisconsin 100